Our Story

Aurielle muse wearing handcrafted fine jewellery Est.1998 New York · The first chapter

Jewellery should hold more than beauty.

Aurielle began with a simple belief: modern design and old-world handcraft belong together.

From a small New York workbench, our independent maison grew around pieces of integrity—traceable, considered and made to live far beyond a season.

“We do not design for a moment. We design for the memories that outlive it.”
EM
Elena MoreauFounder & Creative Director

Quietly exceptional.
Deeply personal.

01

Honest materials

Certified gold and responsibly sourced stones, chosen with provenance in mind.

02

Human hands

Every detail is shaped, set and finished by artisans—not anonymous machines.

03

Enduring design

Proportions that feel relevant now and remain beautiful for generations.

One piece. Many hands.

Our process moves slowly by design, giving every choice and every surface the attention it deserves.

01
Sculpted diamond band design
The idea

Drawn with intention

Every piece begins as a study of balance, movement and the body it will meet.

02
Responsibly sourced emerald bracelet
The selection

Materials with a history

Gold and gemstones are selected for character, quality and documented origin.

03
Hand-finished Kundan necklace
The making

Finished by hand

Setting, polishing and inspection happen slowly under an artisan’s practiced eye.

Built by many hands, signed by one standard.

Our small team brings together goldsmiths, setters, gemologists and designers with one shared obsession: making every detail feel inevitable.

Meet us at the maison
EM

Elena Moreau

Creative Director

Vision & form
AM

Arjun Mehta

Master Goldsmith

Craft & finish
SB

Sofia Bennett

Head Gemologist

Stone & provenance
JL

Jonah Lee

Client Atelier

Story & service

Craft, measured differently.

28Years of independent craft
42Specialist artisan hands
18KPieces living their stories
31Countries reached with care
1998

Aurielle opens its first workbench in New York.

2008

Our traceable gold standard becomes maison-wide.

2018

The private commission atelier welcomes global clients.

Today

Still independent. Still finished by hand.

Come closer to the craft.

Visit our New York maison for a private conversation, a considered edit and a look behind the making.